nos-trum. pronunciation: \nos'-trum\. noun. Etymology: Latin, neuter of noster our, ours.
1. a medicine of secret composition recommended by its preparer but usually without scientific proof of its effectiveness.
2. a usually questionable remedy or scheme.
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Friday, August 13, 2010

Another Dopey Dietary Law. From California, Where Else?

Bribing kids to eat veggies by putting toys in their Nutritionally-approved Happy Meal.

According to the WSJ Health Blog (Aug 13), San Francisco (of course), is now proposing legislation that would impose
"a 600-calorie cap on the entire meal, with no one item containing more than 200 calories. There would be sodium and fat limits, too, and the meal would have to include fruits and veggies. Only a few types of Happy Meals would qualify, the paper says, and promotions from Burger King and Jack in the Box would also be affected."
This is kinda hilarious, actually.  The Food Police think that kids will be lured by the cartoon characters they know and love into wanting meals that have vegetables and fruit.  However,
"We couldn’t dig up any research on whether kids prefer the meals with free toys (parents probably have plenty of anecdotal data) or whether the kind of requirement included in the proposed legislation would increase purchases of more nutritious foods."
I'll make a prediction.  Kids know that fast foods taste good.  They're kids, but they're not stupid.  They'll get the good-for-you Happy Meal for the toy.  Then they won't eat the stuff that doesn't taste good, and pester their parents to stop at Taco Bell on the way home.

These SF legislators obviously underestimate kids' intelligence (maybe they never had any...I sure wouldn't have wanted to be their progeny).

This reminds me of the couple who raised their sons in an environment where the children wouldn't be exposed to proxy violence through the toys they played with.  The theory being that they would learn cooperation and socialization.  So, instead of buying them little plastic soldiers, they bought them cute little animals to play with.  They were disconcerted to find that the boys had painted the animals in two colors, divided them up into two groups by color and used the painted figures for war games.

The Food Police, the Violence Police, the Esteem Police.  No wonder kids are having trouble growing up when they go off to college.

Doc D

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